About Lower lmpact
30% (and growing!) of our new arrivals are made from lower environmental impact materials
We’re making on-trend fashion more sustainable by transitioning our products to be made with lower environmental impact materials.
With the launch of Lower Impact in 2022, we’ve made good progress with 40% of our new arrivals being made with materials that have a lower impact on the environment. We’re committed to making more progress and continually growing our range.
Lower Impact and B Corp
Princess Polly is a certified B Corp. The certification spans our entire business and reflects our ongoing commitment to making a positive difference in the fashion industry, including our commitment to using Lower Impact materials.
How are the Lower Impact materials better for the environment?
We have created the Lower Impact material guide below to outline the advantages of using these alternatives.
On average, each item in the range is created with a material composition of 80% lower impact materials, but all items in this range must consist of at least 50% lower impact materials.
Each Lower Impact item will list the material composition under the product description.
Lower impact materials guide
Shop Lower Impact
We have introduced new Lower Impact ranges such as Linen 365, Soft Fit Luxe & Dream Fleece, all designed to be capsule wardrobe staples.